Web User Testing

Why Make Your Website Accessible?

• Accessible websites have the potential to widen a website's current audience and reach new ones.
• Content developed upholding W3C guidelines and specifications can be more easily transferred to other media, such as; interactive TV, mobile phones and handheld computers.
• Accessible content, for example where a text equivalent is provided for graphical elements, is highly visible to search engines, often leading to higher rankings.
• Non-disabled people are also able to use websites that are optimised for accessibility more easily and more successfully.

What is the Open Eyed Web User Testing Service?

Open Eyed carries out user testing on websites by disabled people who use a range of access software to access the web.

We provide you with an independent report detailing how a disabled person accessed and navigated your website. This usually highlights areas of good practice and areas of a site where the accessibility could be improved. This gives you a unique insight into how different users navigate your site and gives you valuable knowledge to maximise the effectiveness of your website.

We will discuss with you the results and then retest any amendments you make as a result of the findings with our compliments.

We can provide an Open Eyed stamp of approval stating that your site has been user tested for accessibility providing your site is at an agreeable standard.

Why is User Testing Important?

A recent investigation by the Disability Rights Commission revealed that 81% of British websites are not fully accessible to disabled people.

The Disability Discrimination Act is only one reason why it is important that your website is accessible.

• Studies have shown that nearly half the issues encountered by disabled testers of websites would not have been identified by an audit of a site's code alone.
• User testing provides the best evidence of the website's accessibility. People are adaptable and designs that appear problematic may be usable in reality.
• Website developers are not always familiar with the wide range of access technology available to users with disabilities.
• The assumptions website developers make as to how users with disabilities interact with a website is often misplaced. Testing regularly uncovers unexpected results and requirements that can be used to develop good practice.

Click here to read testimonials >